How to Get a Great Deal When Trust is Low

Are negotiators who don’t trust each other doomed to failure? Not at all, according to a new study.

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Article Excerpt

Negotiators from Western cultures, such as the United States, tend to be trusting. They’re often open to sharing information with counterparts, and expect ideas to flow freely. But in many other cultures, negotiators tend to be less trusting and more cautious about sharing information about their interests.

Of course, there are many ways to build trust … Read How to Get a Great Deal When Trust is Low

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