Business and Commercial Role-Play:

Multisumma

$0.00$6.50

Patricia Moore and Hal Movius with Lawrence Susskind

Six-party, four-issue negotiation among representatives of several international aircraft companies over the terms of a potential long-term partnership

Quantity

Please note: you must order a copy (a.k.a. license/usage fee) for every person participating in the simulation in your course. This simulation has multiple roles, so you will be unable to complete your purchase without meeting the minimum quantity requirement of copies per role.

Read more.
Log In or Register to download the free Teacher's Package Sample.

SCENARIO:

Six weeks ago, the Presidents of four of the world's largest aircraft engine companies drafted a joint memorandum announcing an "agreement in principle" on a 30-year joint partnership in the design, manufacture, and sales of a new generation engine, the A-2000. The memorandum requested that the company negotiators convene to negotiate details of the agreement.

The U.S. company, Airborne, has been the world leader in engine technology and will be the lead partner in the venture, with primary responsibility for coordinating with the other three partners. Each of the partners has agreed to pay Airborne a fee in exchange for which Airborne will provide the majority of the technical information needed to build the A-2000. Today, three negotiators from Airborne will meet with one representative from each of the other companies: SERSI (France), Novo (Italy), and Kiatsu (Japan), to try to reach a universally acceptable agreement.

 

MAJOR LESSONS:

  • This exercise demonstrates the dependency of successful external negotiations on successful internal negotiations. Thorough preparation is required.
  • Don't jeopardize long-term relationships for short-term gains.
  • Effective cross-cultural negotiation depends upon making sure what you are saying is what is being heard, and what you are hearing is what is being said.

Multisumma Attributes

Time required: 2-3 hours
Number of participants: 6
Teams involved: Yes
Agent present: Non-lawyer
Neutral third party present: None
Scoreable: No
Teaching notes available: No
Non-English version available: Portuguese